Hello, I’m Rubi

My path to becoming an end-of-life doula began through my own experiences with grief and loss. Throughout my life, I have experienced the sudden passing of several loved ones, giving me a deep understanding of how profoundly life transitions can impact individuals and families.

These experiences taught me that while death is a universal part of life, it is often one of the most difficult journeys to navigate.

The first loss I experienced was at the age of seven. I remember attending the funeral and wondering why my cousin wasn't playing with me. No one explained that my uncle had died or that my cousin was grieving the loss of her father. Looking back, this was the beginning of an unspoken lesson: we did not talk about death, grief, or the emotions that accompanied them.

Eight years later, a five-year-old cousin of mine was tragically killed. By then, I was a teenager, yet I was still not offered any emotional support or guidance to help me process such a devastating loss. I felt like a bystander to death—witnessing it without understanding it, carrying emotions that had nowhere to go.

As I grew older, I sought different forms of healing to address the grief and trauma I carried surrounding death and loss. Along that journey, I became a Certified Professional Life Coach, Master Reiki Practitioner, Certified Astrologer, Certified Wellness Coach, and ultimately completed my end-of-life doula training through INELDA.

I believe life's transitions come to teach us something about ourselves. They invite us to pause, reflect, and honor what we are feeling in the present moment. There is no right or wrong way to grieve, and grief is not limited to death alone. In many ways, we are always grieving—whether it is the loss of a friendship, a job, a marriage, a dream, or a version of ourselves.

I firmly believe that even in our darkest moments, there is an opportunity to find meaning, growth, and light. While loss changes us, it can also deepen our compassion, strengthen our resilience, and remind us of what truly matters.

My hope is to support individuals and families as they navigate life's most sacred transitions. I want people to feel seen, heard, cared for, and recognized for the lives they have lived. I believe every person's story deserves to be honored, and it is a privilege to offer compassionate presence during such meaningful moments.

To be genuinely cared for and deeply loved is one of life's greatest gifts. It is my honor to help create that experience for others.

  • How I Honor My Loved Ones

    One of the ways I honor the people I have loved and lost is by continuing to include them in my life.

    On their birthdays, I take my children to do something they would have enjoyed or something that reminds me of who they were. On anniversaries and special occasions, I may prepare a favorite meal, visit a meaningful place, or share stories that keep their memory alive.

    I believe remembrance is more than looking back. It is finding ways to carry a person's spirit, values, traditions, and personality forward into our everyday lives. When we share their stories, cook their favorite foods, laugh at their memories, or continue traditions they cherished, a part of them continues on through us.

    This belief is at the heart of my work. I see legacy not as something left behind, but as something we actively carry forward. The lives of our loved ones continue to shape us, influence us, and live on through the memories, lessons, and love they shared with us.

    For me, remembrance is not about holding on to grief. It is about creating opportunities to celebrate a life, honor a legacy, and recognize that meaningful connections never truly disappear.